WEB • BLOGGING • SOCIAL MEDIA • EMAIL
In an era where digital presence is imperative for the success of many businesses, 80% of online Americans are searching the Internet for health resources. More and more health care providers are now embracing the social web.
It is more important now than ever to acquire recognition on the World Wide Web and gain credibility for potential new patients. According to the Pew Internet Project report, researching health information is the third most popular online activity (just behind using email and search engines!). That result carries across all age groups. Four in five internet users have researched heath information on the web (59%). Twenty-four percent of U.S. online consumers told Forrester Research they engage in some form of health-related social media at least once monthly.
Medical Consultants of America, Inc. has been serving physicians with quality medical billing for over twenty six years. At MCA, we understand how busy medical practices can be and there is little to no time for doctors to properly and efficiently set up their professional website and take full advantage of the various media outlets available to them on the web.
Currently, the primary way to find a physician is via insurance websites and the information provided is minimal. Physicians could strongly benefit from digital marketing, as statistics show how many people frequent the web. Connecting with a doctor prior to the patient’s initial visit makes them feel more comfortable in knowing a bit about their doctor and practice.
That’s where MCA comes into play!
MCA is launching a physician marketing service where we will not only build and maintain physicians’ websites, but will also manage social media, medical/healthcare blogging, and uphold contact with current patients.
Providing health info seekers with credible information, helping them connect with others, and equipping them with tools and education will gain their trust and hold their interest (eMarketer).
- We will offer the following services to our clients:
- Development and maintenance of physician office websites
- Utilization of all social media outlets
- Distribution email blasts / eLetters
More and more doctors are beginning to embrace the digital world. Why not take this opportunity in the rise of the new generation of technology?
Contact us today and we’ll show you how it all works!
(856) 858-5212 ext 226